MonaLizabeth was founded by Elizabeth Brown, the creative director of the brand. Elizabeth was born in USSR and raised in Israel from her very early years in childhood.
Elizabeth's professional journey as an artist and a designer started in Italy, at INSTITUTO MARANGONI combining both fashion studies in Milan Campus and Bussiness studies at the London campus.
After her experience in Milan and London, she has returned to Israel and joined SHENKAR college of Design for a bachelors degree in fashion. On her second year of the degree she transferred to continue her education and exploration of cultures at PARSONS The new school of design, combining both Paris campus and New York.
Elizabeth was a finalist at the CFDA competition at 2017 and a finalist at the Swarovski Partnership competition in 2018.
Elizabeth graduated with HONOR's degree at fashion design..
All the cities and cultures Elizabeth has explored are part of Elizabeth’s mixed design aesthetic.
After a short time from graduation Elizabeth created her first collection and presented during fashion week in New-York.
She joined to Flying solo's store at Soho and has presented several times her fashion shows in NYC and Paris.
She has been featured ion various fashion magazines and dressed celebrities.
During the covid -19 pandemic Elizabeth decided to return to Israel and she started to establish her brand in her home country.
A love of nature and understanding of history of fashion are key inspirations for the Elizabeth. Through a constant exploration of the natural world, she celebrates the values of traditions, Details, quality and a sense of the touch of the hand, whilst simultaneously pushing at the boundaries of fashion.
Integral to the Elizabeth's aesthetic is the juxtaposition between the femenine soft and tailored, fragility and strength, romance and rebellion, Past and future.
"My vision is rooted in a reality that turns into a story, transformed into an artistic expression, a show, creation of a surprise.
Fashion for me is a visually expressed view of an imaginary world that becomes tangible”